IBCLC
IBLCE2019
USNWR
US News & World Report2024
ABM
ABM2021
JCI
JCI2023
AAP
AAP2022

Evidence-Based
Feeding Support.
No Guesswork.

Board-certified IBCLCs providing clinical-grade assessments for postpartum mothers, NICU families, and pediatric referrals — when the standard advice has stopped working.

1,400+ families supportedAverage 4.9 / 5.0 clinical ratingInsurance acceptedHIPAA compliant
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The people behind
the protocol.

Every consultant holds active IBCLC board certification renewed on a 5-year clinical recertification cycle.


Female lactation consultant in white clinical coat reviewing patient chart at desk

Dr. Margaret Holloway

RN, IBCLC, FILCA
Est. 2009

Clinical Director

Fifteen years of NICU-side feeding support and 600+ tongue-tie evaluations. Trained at UCSF Medical Center; fellowship in infant oral function through the Academy of Breastfeeding Medicine.

Clinical Focus

  • Ankyloglossia assessment
  • Suck-swallow coordination
  • NICU transition protocols
  • Pediatric referral coordination

Specialization

Tongue-Tie Assessment & Oral Motor Function

600+tongue-tie evaluations
Lactation consultant in clinical setting reviewing breastfeeding data on tablet

Claire Osei-Bonsu

CNM, IBCLC
Est. 2014

Lead Postpartum Consultant

Certified Nurse Midwife and IBCLC with a subspecialty in oversupply, low supply, and return-to-work pump planning. Co-author of the Latch Postpartum Protocol used by three regional hospital systems.

Clinical Focus

  • Latch biomechanics
  • Supply regulation
  • Pump fitting & output optimization
  • Return-to-work planning

Specialization

Postpartum Home Visits & Milk Supply Management

920+postpartum consultations
Male clinical specialist in white coat taking notes during patient consultation

James Whitfield

PhD, CCC-SLP, IBCLC
Est. 2016

Infant Feeding Specialist

Speech-language pathologist and IBCLC who bridges clinical feeding therapy with lactation support. Specializes in infants with neurological complexity, cleft palate, and diagnosed feeding aversion.

Clinical Focus

  • Sensory feeding aversion
  • Bottle-to-breast transition
  • Supplemental nursing systems
  • Cleft & craniofacial feeding

Specialization

Feeding Therapy & Sensory-Based Feeding Aversion

340+complex feeding cases

Every tier, every detail.
Side by side.

No hidden scope. Each service tier is defined by clinical protocol, not marketing language.


Service Detail
Prenatal ConsultationBefore birth
Most RequestedPostpartum Home VisitMost requested
NICU Transition SupportComplex cases
Session FormatVideo telehealthBedside + telehealth
Session Length60 minutes75 minutes
Follow-Up ProtocolKey differentiator1 written plan + 1 email check-in (72 hrs)Weekly until discharge + 2-week post-discharge
Infant AssessmentPrenatal oral anatomy review (ultrasound-based)Suck-swallow-breathe sequence + NOMAS scoring
DocumentationWritten feeding plan PDF
  • NICU feeding log integration
  • Discharge transition plan
  • SNS/pump protocol sheet
Insurance CompatibilityKey differentiatorACA-compliant; most PPO/HDHP plansCase-by-case; superbill provided
Pump ConsultationPump selection guidanceHospital-grade pump protocol + PISA schedule
Included Resources
  • Feeding Assessment Guide (PDF)
  • Latch prep checklist
  • Supply FAQ sheet
  • Feeding Assessment Guide (PDF)
  • SNS instruction sheet
  • NICU parent communication guide
  • Transition-to-breast protocol
Pediatrician CoordinationKey differentiatorOptional referral letterIncluded — integrated into care team communication
Session Fee$185$310 / visit
Book a SessionSchedule →Schedule →

All sessions include a superbill for out-of-network reimbursement. ACA Section 2713 mandates insurance coverage for lactation services — most PPO plans cover without cost-sharing.

The evidence
speaks clearly.

Outcome data drawn from 2022–2024 clinical records. Internal audit, N=847 completed consultations.

0%

of clients meet personal feeding goals

0+

families supported since 2009

0.0/5

average clinical satisfaction rating

0%

resolve primary concern in single session

Representative clinical cases — anonymized per HIPAA protocol.

CS-2024-047

Postpartum — Shallow Latch & Weight Stall

October 2024

Presentation

Primiparous mother, 11 days postpartum. Infant at 88% birth weight (below 10th percentile threshold). Reported pain at 9/10 with every feed; considering formula transition.

Assessment

Posterior tongue-tie (Grade II, Hazelbaker score 8/14). Shallow latch secondary to restricted tongue mobility. Infant compensating with lip flanging; inefficient milk transfer confirmed via pre/post-feed weight (8g transfer vs. expected 20–25g).

Intervention

Same-day referral to preferred pediatric ENT for frenectomy. Temporary SNS protocol initiated to maintain supply and infant weight during healing. Latch re-education at 5-day post-procedure follow-up.

Outcome

Infant at 103% birth weight at 3-week follow-up. Mother reported pain score 1/10. Breastfeeding continued exclusively at 6-month check-in.

CS-2024-091

NICU Transition — 32-Week Premature Infant

July 2024

Presentation

Twin B, born at 32+2 weeks. Gavage-fed for first 3 weeks. Parents requesting transition to breast prior to discharge; NICU team uncertain about readiness.

Assessment

Non-nutritive sucking organized but nutritive sucking disorganized (NOMAS: dysrhythmic pattern). Suck-swallow-breathe ratio 1:1:3 (immature). Skin-to-skin time limited to 30 min/day due to NICU protocol.

Intervention

Developed staged transition protocol: increased SSC to 2 hrs/day, introduced breast before bottle per Nyqvist protocol, co-managed with SLP on staff. Weekly bedside assessments over 4 weeks.

Outcome

Full oral feeds achieved at 36+4 weeks corrected age. Discharged home breastfeeding with one supplemental bottle per day. Mother maintained full supply throughout NICU stay.

CS-2024-112

Supply Management — Oversupply & DMER

December 2024

Presentation

Mother of 7-week-old reporting forceful letdown, infant choking at breast, and intense negative emotional response during milk ejection (described as "dread and doom"). Considering weaning.

Assessment

Clinical oversupply confirmed (pump output 55–70 oz/day vs. infant need of ~28 oz). Dysphoric Milk Ejection Reflex (D-MER) identified based on symptom timing and duration. Infant showing signs of foremilk/hindmilk imbalance (green frothy stools, gassiness).

Intervention

Block feeding protocol (4-hour blocks) initiated. D-MER psychoeducation provided; referral to perinatal mental health provider. Positioning modifications (laid-back nursing) to manage letdown force.

Outcome

Supply normalized over 3 weeks. D-MER symptoms reduced to mild (patient-reported 3/10 at 6-week follow-up). Breastfeeding continued at 6 months.

All case summaries represent composite clinical presentations. Identifying information has been removed. Outcomes are not guarantees of individual results.

Two ways to begin.
Both take under two minutes.


Free Resource

Feeding Assessment
Guide

A 14-page clinical reference written for parents — covering latch evaluation criteria, milk transfer benchmarks, red flags that warrant same-day assessment, and a structured feeding log you can bring to any provider.

  • 14-page clinical PDF
  • Latch self-assessment checklist
  • Milk transfer benchmarks by age
  • Red flag symptom reference
  • Structured 7-day feeding log

No spam. Single email. Unsubscribe any time.

Coverage Check

Check Insurance
Coverage

Under ACA Section 2713, most insurance plans are required to cover lactation counseling without cost-sharing. Enter your provider and plan type to receive a coverage summary within one business day.

ACA-mandated

Most PPO & HDHP plans

Medicaid

Select states — we verify

Superbill

Provided for all sessions

OON reimbursement

We help you submit

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HIPAA Compliant

All records encrypted and protected

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Evidence-Based

Protocols aligned with WHO & ABM guidelines

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Hospital Affiliated

Credentialed at 3 regional health systems

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Responsive

Same-day response during business hours